MSc Digital Marketing and Analytics

From social media, website management and digital design, digital marketers are now integral part of business. You require not only a head full of marketing ideas but the ability to work with data for the purpose of analysing marketing campaign effectiveness.

Our MSc Digital Marketing and Analytics course has a strong focus on marketing metrics and a large practical element. You'll apply theoretical knowledge and hit the ground running with top-end skills needed for digital campaigns for any business. Also available with an optional Placement.

Reasons to study our MSc Digital Marketing and Analytics degree at Kent

• When you study at Kent Business School, accredited by AMBA, EQUIS, and AACSB, you receive a world-class education recognised globally. As one of the top 1% of business schools, our graduates are highly sought after by employers who value our rigorous standards. You'll be well-equipped to excel in your career and make a positive impact on business and society.
• Your learning experience, further education and career journey will be significantly enhanced by the following benefits:
  
  • Quality Assurance: We meet rigorous international standards in education, faculty, research, and student support so you achieve the highest-quality education.
  • Global Recognition: Our degrees are respected worldwide so we attract high-quality students and international academics with impeccable professional experience and research credentials which create a stimulating and innovative learning environment.
  • Employability: Your future employers will value the rigorous standards these schools and accreditation organisations uphold. Our focus on employability is reinforced through real-world experiences integrated into the curriculum.
  • Societal Impact: We teach responsible business practices, engaging with communities, and promoting thought leadership. This prepares your to contribute positively to business, communities and society.