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  • DeadlineStudy Details:

    MSc 1 year full-time

Masters Degree Description

Our Marketing MSc gives you all the key skills and knowledge you need to excel in high level marketing positions. There are countless marketing agencies and in-house corporate marketing teams across the world, so you will have far-reaching career opportunities.

The skills you will learn can be applied across all businesses, so your ambitions don't have to be limited to a particular sector. Our core modules cover all the essential elements required by professional marketers. You can select optional modules that reflect your personal career goals and interests, giving you specialist knowledge of areas including branding, digital marketing and b2b marketing.

You have the option to take industry-recognised digital qualifications by Microsoft and SAP alongside your course, which will develop your digital skills and help you stand out to future employers.

Entry Requirements

2:1 (or international equivalent) in any discipline, excluding degrees with a substantial amount of marketing

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Fees

For fees and funding options, please visit website to find out more.

Student Destinations

Career destinations for our postgraduates include:

  • accountants
  • finance and investment analysts and advisers
  • marketing associate professionals
  • human resources managers
  • management consultants
  • business analysts
  • business development managers
  • financial managers
  • data analysts

Module Details

Core modules

Semester one

  • Consumer Behaviour and Analytics
  • Marketing Management in the Digital Economy
  • Marketing Strategy

Semester two

  • Critical Marketing
  • Research Methods in Marketing

Summer

  • Applied Marketing Project
  • Marketing Dissertation

Optional modules

Two from:

  • Branding and Marketing Communications
  • Business to Business Marketing
  • Digital Marketing
  • Sustainable Tourism Management
  • Sales Management and Negotiations

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